Kentucky’s Next Great City™

It’s official. Campbellsville becomes Kentucky’s Next Great City™ –  a branding initiative to promote revitalization efforts downtown.  It’s not enough to simply renovate your product and expect people to come.   You must include marketing and sales.  And, if you’re going to market, you better know what your outcome will be.  It must be clear.  […]

Social Media – Brings People Downtown

With the advent of new social media tools, downtown merchants are building better relationships and customer service.   The popular tools in use include Facebook, Twitter, Instagram, YouTube,  eVite, blogs, and web sites.  “It’s extremely effective marketing”, said one merchant at the Uptown/Downtown meeting. Downtown Campbellsville on Facebook